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Building Your Business
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A successful career as a professional salesperson requires that you continually build and reinforce your business. In this video, Tom Hopkins outlines and identifies the process of building a strong base of clients and prospects.
Video Summary:
- Keeping in touch with Thank-You notes
- Formula for getting referrals
- Where do customers go?
- Law of reciprocity
- Understanding Where Your Customers Are Going
- How many die or go out of business?
- How many will move to another area and find a local vendor?
- How many will go to the competition?
- How many will find a better product?
- How many will leave because of your attitude and lack of attention?
- Templates for Thank You Cards
- Thank you cards for telephone contact
- Thank you cards for in-person contact
- Thank you cards for after a demonstration or presentation
- Thank you cards for after a purchase
- Thank you cards for a referral
- Thank you cards for after a final refusal
- Thank you cards for after they buy from someone else
- Thank you cards for after they buy from someone else, but offer to give you referrals
- Thank you cards for anyone who gives you service
- Thank you cards for an anniversary thank you
To help you retain and use the valuable strategies presented in this training session, we include a 4 page session guide.
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Testimonials
- Thelma D.
- Juan B.
- Scott Craddock
"We have enjoyed and appreciated the DVD's and the training that they provided. Tom Hopkins is a great trainer. Thank you very much!"
Thelma D.
ReMax
"I had to write and tell you how much I appreciate this training. I am putting into practice what I have learned from the monthly sales training dvd program with Tom Hopkins and I am happy to say that I am quite successful as a result. The monthly sales training subscription is something I would recommend to all my associates."
Juan B.
NorthWesternMutual
"I would recommend this series to anyone who manages salespeople."
Scott Craddock
FUTURITY FIRST Insurance Group

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